Easily create your campaign brief with template presets. The platform optimizes the brief creation process to help you quickly structure your campaign.
Multiphase Smart Matching
The Hivency platform combines declarative parameters with machine learning to propose the best influencers and advocates with whom to collaborate.
Exchange with your creatives and track real-time performance of your campaigns. See who’s published a post, generated engagement, and obtain detailed information on each of your collaborations.
Access a global view of your campaigns and performance over time. Is your strategy evolving? Access benchmark dashboards to compare your brand’s performance with other brands in the same sector.
How does it work?
Setup a Campaign
Easily setup a campaign with a short description of the product or service to be promoted. Provide additional criteria to describe your ideal creative profile type to feed our matching algorithm.
Browse & Approve Matches
Once campaign parameters are defined, our platform will automatically propose creative profiles that correspond to your brand. Custom search filters and deep profile analytics are available to deep dive into candidate profiles.
After approving your selection of creatives, messaging can be activated. Use pre-configured templates, or customize messages. Exchange on the important topics and keep your communications centralized on the platform. We also manage product delivery to your collaboraters so that you don’t have to.
Follow the evolution of your collaborations with influencers and customer advocates. Track likes, comments, clicks, earned media value, as well as customer reviews generated by each of your collaborations. Grade collaborations according to performance.
With our centralized data dashboards, analyze over all performance across all campaigns. Evaluate campaign performance over time and compare your brand’s performance with industry benchmark data.