Case Study

Sud Express

This case study will contain:

  • The challenges and objectives of an established fashion brand
  • How the brand used micro influencer marketing to modernize and refresh the brand’s values in the context of younger target audiences
  • How the brand used the Hivency platform to manage its strategy
  • Examples of results obtained
  • Examples of strategies used
  • Key metrics

There is a better engagement of the audience, there is a symbol of openness, transparency, naturalness, honesty and that’s what we’re looking for because it’s part of our brand values.

Benjamin BELLAICHE

Managing Director, Sud Express

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